I have not written in a blog post in a while so I thought I would get back into the swing of things. Rest assured I have still been busy. Sometimes it is good to take a step back once in a while. If you follow me Twitter you may have noticed that I now have over 1000 followers. This is quite an important milestone but I always like to keep things in perspective.

I remember several years ago on MySpace how people would try and just get as many friends as possible thinking that was the way to get popular and recognised but it soon devalued the whole experience. I think many have learned from the mistakes of the past and times have changed a lot since then. I definitely believe in quality over quantity.

When the blog and the Twitter page came into existence a couple of years back I could not of predicted exactly where it would lead. Along the way I have been able to explore the online social space and evolve with it. I have also met some really interesting people in real-life too! So it isn't just about talking online.

As far as this blog goes I am looking to continue to approach different issues and perspectives as well as engage with others. I am planning to expand the online social presence further but that is the subject for another post. If you haven't already, please feel free to check out some of my tunes on my SoundCloud page. Even if you're not into Drum'n'bass or Dubstep you should still give them a listen... :)

One thing I would really like to encourage is comments on my blog too. I really value your input and I look as the blog posts I write as just the starting point to more discussion. At the end of the day everything that is going on is a big learning curve for everyone...

I am always fascinated with wide diverse sets of people I seem to be meeting from Twitter. Each has their own passions, interests and reasons for using it. You never quite know what you are going to get!

It is very weird meeting people you have been used to seeing as avatar bouncing down your screen. This was certainly the case recently in the Likeminds event I went to in Exeter on last Friday which featured some high profile social media speakers and bloggers.

Twitter was the main weapon of choice there and I found it to be a very good leveller between lots of different types of people. Often in the case of such events you almost feel a barrier between the audience and the speakers. Each attendee was even provided a sticker of their Twitter avatar instead of name badge.

I realised this event was very different as I met @chrisbrogan (a President of the US company New Marketing Labs and Influential Blogger) outside the venue. I had been reading his blog for a while as he is very much a social media thought-leader at the moment. It was really something to meet him in person and I soon realised how down-to-earth he was. In true British style I asked him how he was finding the cold weather and he told me it was much worse in Chicago where he had flown from!

The event itself featured a multitude of speakers from right across the spectrum of social media. Chris Brogan was the headline speaker for the event and the one everyone was eargerly anticipating. He did not disappoint though I wished he could have been on for longer. While others focused on specific strategies and tactics Chris focused on the underlying aspect of human connection and making people feel special.

One of my other favourite speakers was Olivier Blanchard @thebrandbuilder. He spoke and on how to intergrate social media into businesses and the challenges on the way. I was lucky enough to talk to him at the end of the event too. He seemed to have an answer for every question I had even the toughies!

I ended up staying the after party too even though I was supposed to come back to good old Bristol. I am very glad I did. I meet some very interesting people from PR people, to bloggers, to enthusiasts, to journalists, to business owners as well as having a beer with Olivier and Chris!

What comes to mind when you think of the Wild West? Gun totting outlaw gangs, cowboys, stern sheriffs, musky saloons, desperate land and gold rushes....

This all sounds like America of the 1800s which is the era in which TV shows like HBO's Deadwood are set.

Strange as it sounds, however, this world is not a million miles away from cyberspace. Online businesses are in a constant state of one-upmanship and bravado similar to rival cowboy outfits. The online world transcends international boundaries so legal issues can become very confused leading to an almost lawless environment where byte-tottin' gangs run wild looking for gold.

For instance, Steve Jobs' comments about Google and Adobe are the perfect example of an old style bar-room rant. I could imagine him in the Wild West with all his Apple cohorts heckling his Google and Adobe counterparts on the other side of the bar.

"You darn two-bit Google hoodlums!" or

"You lazy Adobe go-fo-nuthins!" he would probably say.

I guess he would also be jumping around with an iPad in one hand and a glass of the strongest whiskey possible in the other. Google's Brin, Page and Schmidt would be sitting in the corner of the bar grumbling to themselves in multi-coloured Stetson hats emblazoned with the words 'Don't be evil'.

Of course the weapons of the online era are not guns but hardware, web apps and online business models and there is much money (gold) to be made. Google is looking to bring some law and order with its evolving web apps and advertising models but recently stepped on rival turf with the announcement of the Nexus One phone.

This was treated as an act of disrespect by Apple and a challenge to Apple's successful iPhone. Apple wants to make it clear that it 'runs the town' as far hardware goes and when you split you will split Apple's way. However, there is now talk of a gPad to rival Apple's iPad and this will only cause more unrest in the town.

Apple have also been increasing unhappy with the Adobe outfit. In their eyes they seem to be just an unreliable bunch of layabouts that spend all day in the saloon drinking whisky.

Of course there is also the Microsoft outfit too and they have been there for a long time. They used to 'run the town' pretty much outright once. Unfortunately, the Google outfit appeared from over the hill just over ten years ago and since then they have been muscling in all the rackets in the town. From operating systems, email and office applications Microsoft found themselves losing ground and have precious gold taken away from them. They have not been happy but struck back at the very heart of the Google outfit with the Bing search engine.

Over the hill there is a new town being built and a new gold rush. Two big outfits have emerged namely Twitter and Facebook. They have started making a lot of noise in their saloons too but this is the subject for another online Wild West tale.

This all makes for some interesting outlaw rivalries and whatever happens the online gold rush is here to stay. Only time will tell who gets to be sheriff (if one appears) but in the meantime there will be plenty of interesting bar-room brawls to follow this year in the Wild West of cyberspace.

Chakra 1: The Truth changes - Stories and emotional states change quickly on Twitterspace like the wind and the tides. You may find it very beneficial to retain emotional detachment from the sensual barrage of tweets that appear in your awareness. We know from the wisdom of 'wiki' that ideas and truths may be altered by different entities from around spiritual cyberspace. What is true one minute may not be true the next. Whereas some truths may yet come to fruition when their hashtags or keywords become trending topics.

Chakra 2: Tweet the Karma - It is said that a journey of a 1000 followers starts with a single tweet. So begin as you mean to go along as for every cause there is an effect and for every action, a reaction. With each tweet try to follow along karmic lines of positive intention and benevolence. Pay attention to sending a tweet and its consequences as it is akin to firing an arrow from a bow. Once it has gone it may not be easily retrieved or undone (even with use of the delete tweet button).

Chakra 3: 'Flow like water, my friend' - These are the wise words of martial arts legend Bruce Lee who was around long before the world of Twitter. In spite of this his words are of great value and relevance even now. Twitterspace is a constantly evolving enitity so flow with it whilst keeping calmness and serenity in your heart.

Chakra 4: Meditate often - Meditation and contemplation on tweets by you and others may bring about new creativity and direction. It may help you connect with other tweeters who have a similar energy and can help you on your journey.

Chakra 5: Become detached from materialism - There are many who will try to blind you with the seductive tweets of materialism and ego. However, as it is written in the first Chakra; the truth changes so such tweets may only be temporary delights which soon vanish into Twitterspace.

Chakra 6: Follow your path - The path into Twitterspace is up to you and you alone. There may be distracting energies along the way but stay true to your essence and intention.

Chakra 7: Patience.... This last Chakra will be here soon. If this has been of use please retweet below and all will become clear....

As an enthusiast of all aspects spiritual it occured to me while sitting under a tree last week in Spain that Twitter could actually be used to understand Zen Philosophy.

I know this sounds a little crazy but anyone who has gone through their old status updates may understand. Isn't it weird to see what you were up to and thinking a week or month ago? Who were you talking to and what about? Normally we would forget a lot of this but if you are on Twitter you have a snapshot into your past reality.

It is also interesting to observe how much situations and emotions change. Much of Zen Philosophy is living in the present moment without attachments to opinions or judgements. On Twitter we see how circumstances evolve sometimes in unexpected directions. What is true at one moment is often not true a second later when some new information is available or our state changes.

All this happened anyway but with Twitter we can see this on a large scale with ourselves and other people. Is this useful? I think so as quite often we can get consumed in the emotion of the present moment. We may write a status update like .....'I am really pissed off!' On reading the same update the next day we may wonder why we were so pissed off and whether it was worth it...

With the advancement of any new media many get swept up by it but there are always those who want to dampen the spirits and rain on people's parades.

I recently read a an article on USA Today about how Twitter haters see no point in Tweeting. It is nice that they are able to have their views discussed online and shared on social media. ;)

Apparently most of what is discussed on Twitter is pointless babble but hang on a minute.... most of what is discussed offline is pointless babble too! Sensationalist tabloid journalism and reality TV shows could also be seen as pointless gossip but people still like it. One of the arguments that keeps coming up over and over is that Twitter and social media are making people lose human contact.

I find it strange that many of the people who hold these views have never even bothered to go on Twitter and experience it for themselves. In spite of this they will quite happily give judgements on what society should or should not be doing based on little or no information. Maybe it is a case of sour grapes at not being invited to the party.

Far from limiting human contact social media actually gives people different ways of communicating with others across the world. Twitter has been a great way for people to organise meetings in person or Tweetups. Such meetings with diverse sets of people would not have been possible in the past.

Online tools are great for start up businesses on a budget who quickly want to make a name for themselves. They have also been successfully used to inform people of political issues from the Obama campaign to US Healthcare/NHS debate. I am not saying social media world is all rosey and there are issues to deal with, however, change is never easy. Social media should be looked as tool to facilitate and enhance human communication and not a limiting factor.

Whenever something new comes along there are always 'haters'. In Hiphop they are always talking 'dealing with playa haters' and this is no different. When something gets popular there always people who want to take shots and have rant about how bad life is. Just because these people do not understand something does not mean they should hate on it. If they want to actually do some research and come back some sound arguments then great. In the meantime they should not try and spoil it for everyone else who is benefiting from social media. It they don't like it they don't have to join but...

Don't Drink The Hatorade!

As many know on the net a US healthcare reform debate yesterday sparked shockwaves when they criticised our very own NHS. It was at yesterday afternoon I notice a flurry of NHS related tweets. Within a matter of hours the hashtag #welovetheNHS became a top trending topic on Twitter. The debate still continues on US blogs and now even Gordon Brown has joined the Twitter furore over the NHS.

While there are many who are debating the topic this post focuses on how the debate seems to have erupted at an incredible rate on the internet.

An issue like this really demonstrates how quickly opinions can be formed online and how it is shaping a healthcare debate on both sides of the pond. The massive response online has lead to the debate being covered in the conventional media TV, Radio and National newspapers. If anyone has any doubts about how powerful social media can be they should put them to bed now.

While the battle still rages on multiple media channels, I feel it can only be a positive that so many people are taking part and actively contributing to an important political issue.

It also shows that the way people get news and engage in debate is changing. It seems like if you turn your head for one second you might miss something. Then again I suppose you always do a search and catch up pretty quickly! In Online PR and Social Media Strategies we always look for an 'engagement factor' when implementing a campaign and with this particular online debate you could safely say that engagement was off the chart. The potential for an online debate like this to inform people and create better politics is incredible.

As I write this Twitter has been shut down and Facebook is experiencing problems as Twitter users log on there instead. Social media world has been brought to a temporary stand-still and it is interesting to see what effect this is having online. This got me thinking on the world we are now moving into.

While people may criticise social media for 'dehumanising' our interaction I would argue it opens many doors for people across the world to communicate with each other in ways that we never could have dreamed of before. However, this assumes that people know and understand how to use these online tools properly and also understand the consequences of their actions.

Recently in the UK, we have heard about the new phenomenon of 'sexting' where people send each other naked photos of each other with no regard for the fact this may quite literally 'bite them on the ass' later on. Sour grapes and jealousy from ex-partners can be a potent force and can quite easily lead to compromising photos being shared online or posted on websites. The key thing is to remember that what happens in online world has repercussions in the offline world.

So powerful is this force that countries like Iran and China have are trying to impose strict limits on internet activity. Businesses are desperately trying to control and charge for access to certain parts of the web. However, the internet and the open source philosophy is not about 'walled-gardens' whether it is in business or between nations. It is about sharing information and ideas which crosses international boundaries, cultures, age, and social backgrounds and creating something new we can all benefit from.

For my part, I love the fact I can talk to people from all over the world and learn about them. The old order does not like change but then it never has looking back through history.

Much of the predjudice in the world stems from ignorance so having more information readily available is most likely a more positive than negative thing.

I guess what I am trying to say is simple: wE aRe hErE, wE aRe gLoBaL!

It seems like everyone is going social media mad! Whether it’s businesses or individuals, whether it’s Twitter, Facebook or Myspace; everyone suddenly wants a piece of the action. I wonder if this will really help us though and where it will end up.

Recently Twitter seems to be the new social media ‘weapon of choice’. Since it's successful use in the Obama campaign it has gained popularity in recent months. Celebrities like Stephen Fry have become high profile ‘Twitterholics’ which have given us a snap-shot into their lives. If I get stuck in a lift I’ll know what to do!

I am hearing a lot of talk at the moment about how Twitter is going to revolutionise everything from businesses to social lives. I still remember when Facebook was flavour of the month. When I went to the pub and I would hear people discussing what they were doing on Facebook. Gradually, now I am hearing more people talking about Twitter.

My point is that Twitter is a very useful tool but it is just one of many tools. While it may facilitate people’s approaches to business and social lives, it is not the revolutionary ‘silver bullet’ that everyone seems to making it out to be. It is nice following people and following others but this assumes that they have something vaguely interesting to say instead of how ‘the train was late again this morning’. As many Twitter users will know, it is all too easy to get lost in a mass of irrelevant updates, photos, videos, etc.

I accept that Twitter has been successfully used to organise global events like Twestival but a closer look leads us to see that many other online tools were used in that campaign as well. Twitter can also be used by businesses to update customers with latest news and organise internal operations/events. However, the online social media landscape is more complicated than Twitter and we still at the tip of the iceberg as far as what the internet can do.

It is important to have some perspective on these tools and IT evolution as a whole. As I have discussed in my previous post about Google, the IT world moves very quickly and it will not be long before there is something newer and more shiny than Twitter for people to go crazy about. I feel like people seem to be jumping on the Twitter bandwagon without really understanding it and worse still because they think they may be ‘missing a trick’ if they don’t.

In fact there are many other social media tools that have sprung up like Friendfeed and BrightKite. Friendfeed works by collecting all your feeds from other networks and displaying them all on one feed. You can also subscribe to other people’s feeds and have them subscribe to yours. BrightKite is still currently in Beta development stage and is location-based social networking. Old favourites like Myspace are not as popular as they once were but are still very useful for bands and musicians. We are also seeing a resurgence in blogging with the use of free services like Blogger (which I use for this blog!), Wordpress and Tumblr.

To make things even more complicated all these different services offer integration with each other and mobile phones! For example this means that you can update your Twitter status on your phone via SMS or online with the use of Twitter mobile application. You could then add Twitter to your Facebook page with use of a Facebook application and get it to update you status there too. There are now services like Ping.fm that also allow you to update multiple networks at the same time.

While this might be a tech enthusiast and social media whore’s dream I fear it may ultimately lead to mass of irrelevant confused communication flying across different networks. People will pick up bits of the story but may find it more difficult to pick up the ‘whole’ story. The original message that was trying to be communicated will be diluted and dispersed over many channels and hence may lose its power.

This may be a long way away and we are still in the ‘honey-moon’ period of social media, however, it could be time we took a look how we are currently using these tools and how they will be used in the future. It is also important that people spend some time learning exactly how these tools work before throwing themselves in the deep-end.